Follow

Governmental Case Studies

ANB Tele Money: Revolutionising Mobile Banking in Saudi Arabia

Campaign Objectives

48K App Installs

New users acquired

45 Days

Campaign duration

24% Lower CPI

Cost reduction vs benchmark

Strategic Approach

App Install Campaign

Leveraged DV360 for maximum reach

Strategic Targeting

Focused on major Saudi cities

Creative Optimization

A/B tested Arabic content for mobile

Geo-targeting

Competitor locations emphasized

Target Audience Segmentation

Pakistan

Philippines

Sudan

Indonesia

Nepal

Bangladesh

Egypt

Sri Lanka

Creative Testing Strategy

Multilanguage Approach

All creatives were developed in Multilanguage with cultural relevance. We emphasized local Saudi fintech leadership.

Mobile Optimization

Ad formats designed specifically for mobile consumption. We prioritized vertical formats with clear CTAs.

A/B Testing Framework

Systematic testing of headlines, visuals, and CTAs. We identified winning combinations through data analysis.

Geo-Targeting Excellence

Competitor Bank Locations

Targeted areas competing financial institutions

Expatriate Residential Areas

Focused on communities with target demographics

Commercial Districts

Business areas with high worker concentration.

Next Steps & Thank You

Scale Campaign

Expand to additional markets

Broaden Demographics

Target additional expatriate communities

Refine Targeting

Further optimize based on performance data

We replace unreliable wirefreme and expensive agencies for one of the best organized layer.

Receive your design within a few business days, and be updated on the process. Everything you need for a digitally driven brand. Defined proposition. Conceptual realisation. Logo, type, look, feel, tone, movement, content – we’ve got it covered.

Getting your brand message out there. We create dynamic campaign creative that engages audiences, wherever they are most talented. Bring your brand to life, communicate your value proposition with agile setup across creativity.